WaterPost is a pre-launch spring water delivery brand currently operated by Charlton Ventures LLC. This Privacy Policy explains how we collect, use, and share information when you visit DrinkWaterPost.com, join our early-access waitlist, or otherwise interact with WaterPost.
1. Information We Collect
Information you provide to us
When you join the WaterPost early-access waitlist, we may collect information including:
• Your email address
• Your ZIP code
• Information about how you currently obtain 5-gallon water, including your current delivery provider or purchasing method
• Any other information you choose to provide to us
We do not currently collect payment information through the WaterPost website.
Information collected automatically
When you visit our website, certain information may be collected automatically through cookies, pixels, and similar technologies. This may include:
• IP address
• Browser and device information
• Pages viewed
• Referring website or source
• Interactions with our website
• Approximate location derived from technical information
• Advertising and measurement information
2. How We Use Information
We may use information we collect to:
• Operate and improve the WaterPost website
• Manage the WaterPost early-access waitlist
• Communicate with you about WaterPost, including launch updates, availability, product information, and marketing communications
• Understand interest in WaterPost by geography and current 5-gallon water usage
• Analyze website traffic and user behavior
• Measure and improve advertising campaigns
• Detect, prevent, and address fraud, misuse, security issues, or technical problems
• Comply with legal obligations and protect our rights
You may unsubscribe from WaterPost marketing emails at any time by using the unsubscribe link included in those communications.
3. Analytics and Advertising Technologies
WaterPost uses third-party technologies to understand website activity, measure advertising performance, improve our website, and reach people who may be interested in WaterPost.
These technologies currently include Google Analytics and the Meta Pixel and related Meta advertising tools.
Google Analytics
WaterPost uses Google Analytics, a service provided by Google LLC, to help us understand how visitors use DrinkWaterPost.com.
Google Analytics may collect information such as:
• Pages viewed
• Website interactions
• Referring websites or traffic sources
• Browser and device information
• Approximate geographic information
• Technical and usage information
Google may process this information to provide analytics, reporting, measurement, and related services to WaterPost.
Meta Pixel
WaterPost uses the Meta Pixel and related Meta advertising tools provided by Meta Platforms, Inc.
The Meta Pixel may collect information about your activity on DrinkWaterPost.com and transmit certain information to Meta for advertising measurement, attribution, audience creation, and advertising purposes.
Where enabled, certain customer information such as email address or ZIP code may be securely hashed before being transmitted to Meta for matching and measurement purposes.
Cookies and Similar Technologies
Google Analytics, the Meta Pixel, and related technologies may use cookies, pixels, device identifiers, and similar technologies to collect or process information about website activity.
Depending on applicable law, certain uses of these technologies may be considered targeted advertising, cross-context behavioral advertising, or sharing of personal information.
We may use additional analytics, advertising, or measurement providers in the future and will update this Privacy Policy as appropriate.
4. Service Providers
We use third-party service providers to operate WaterPost and the website.
These currently include:
• Framer, which hosts and operates our website
• Google LLC and Google services, which may be used for website analytics and to store or manage waitlist-related information
• Meta Platforms, Inc., which provides advertising, measurement, audience, and website tracking technologies
• Other vendors that help us operate, analyze, secure, or market WaterPost
These service providers may process information on our behalf or according to their own privacy policies, depending on the service.
5. How We Share Information
We may share information:
• With service providers that help us operate WaterPost
• With advertising and analytics providers for measurement, attribution, and advertising purposes
• When required by law, regulation, legal process, or governmental request
• When necessary to protect WaterPost, our users, our rights, property, or safety
• In connection with a merger, financing, acquisition, restructuring, sale of assets, or transfer of the WaterPost business
We do not sell personal information for money.
6. Cookies and Similar Technologies
DrinkWaterPost.com may use cookies, pixels, and similar technologies to operate the website, understand website usage, remember preferences, measure advertising performance, and support advertising activities.
Your browser or device may allow you to limit or block certain cookies or tracking technologies. Doing so may affect some website functionality.
Additional privacy controls may be provided where required by applicable law.
7. Data Retention
We retain personal information for as long as reasonably necessary to operate the WaterPost waitlist, communicate with prospective customers, fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce agreements.
Retention periods may vary depending on the type of information and how it is used.
8. Your Privacy Choices and Rights
Depending on where you live, you may have certain rights regarding your personal information, which may include the right to:
• Request access to personal information we maintain about you
• Request correction of inaccurate information
• Request deletion of certain personal information
• Opt out of certain uses of personal information for targeted advertising
• Withdraw consent where processing is based on consent
To make a privacy request, contact us at:
jonathan@charltonventures.co
We may need to verify your identity before completing certain requests.
9. Children’s Privacy
WaterPost is not directed to children under 13, and we do not knowingly collect personal information from children under 13.
If we learn that we have collected personal information from a child under 13, we will take reasonable steps to delete it.
10. Data Security
We take reasonable measures intended to protect personal information from unauthorized access, use, alteration, or disclosure.
However, no internet transmission, website, or electronic storage system can be guaranteed to be completely secure.
11. Third-Party Websites and Services
Our website may contain links to third-party websites or services.
WaterPost is not responsible for the privacy practices, content, or security of third-party websites or services. We encourage you to review their privacy policies separately.
12. Changes to This Privacy Policy
We may update this Privacy Policy as WaterPost develops, our services change, or legal and regulatory requirements evolve.
When we make changes, we will update the effective date displayed at the top of this page.
13. Contact Us
If you have questions about this Privacy Policy or WaterPost’s privacy practices, contact:
WaterPost
Currently operated by Charlton Ventures LLC
Email: jonathan@charltonventures.co
Website: DrinkWaterPost.com